Privacy policy

1. Who We Are

This website is operated by VYDEN, an Australian sole trader.

For privacy-related questions or requests, you can contact us at:

Email: hello.vyden@gmail.com

2. Personal Information We Collect

Depending on how you interact with our website, we may collect the following information:

• Your name
• Billing and shipping addresses
• Email address
• Telephone number
• Order and transaction details
• Products viewed, purchased or added to your cart
• Account login information, where applicable
• Communications you send to us
• Marketing preferences
• Device information
• Browser type
• IP address
• Website activity and usage information
• Cookie and tracking information

Payment information is processed securely by our payment providers. VYDEN does not directly store your complete credit or debit card details.

3. How We Collect Your Information

We may collect personal information when you:

• Visit or browse our website
• Create an account
• Place or attempt to place an order
• Subscribe to our newsletter
• Contact customer support
• Participate in a promotion or survey
• Interact with our advertisements or social media accounts
• Accept cookies or similar tracking technologies

We may also receive information from third parties that help us operate our business, including Shopify, payment providers, delivery companies, analytics providers and advertising platforms.

4. How We Use Your Information

We may use your personal information to:

• Process and fulfil your orders
• Take and verify payments
• Arrange shipping and delivery
• Send order confirmations and tracking updates
• Process returns, exchanges and refunds
• Respond to customer service requests
• Detect and prevent fraud or unauthorised transactions
• Maintain and improve our website
• Personalise your shopping experience
• Analyse website traffic and customer behaviour
• Send marketing communications where permitted
• Display relevant advertising
• Comply with legal, accounting and regulatory obligations
• Enforce our Terms & Conditions
• Protect our customers, business and legal rights

5. Marketing Communications

Where you have subscribed or otherwise permitted us to contact you, we may send you information about products, promotions, new arrivals and other VYDEN updates.

You may unsubscribe at any time by:

• Selecting the unsubscribe link in a marketing email; or
• Contacting us at hello.vyden@gmail.com

Unsubscribing from marketing messages will not prevent us from sending essential transactional communications relating to your orders.

6. How We Share Your Information

We may share personal information with trusted service providers where necessary to operate our business, including:

• Shopify and website-hosting providers
• Payment processors
• Banks and financial institutions
• Shipping and fulfilment providers
• Customer support providers
• Email and marketing platforms
• Analytics providers
• Advertising and social media platforms
• Fraud-prevention and security providers
• Professional advisers, including accountants and legal advisers
• Government authorities where required by law

These providers may only receive the information reasonably necessary to perform their services.

We do not sell your personal information for money.

However, certain advertising or analytics activities may be legally considered the sharing or use of personal information for targeted advertising in some jurisdictions. Where required, you may have the right to opt out of these activities.

7. Shopify

Our online store is hosted by Shopify.

Shopify processes certain personal information to provide its ecommerce platform, checkout, security, analytics and related services.

Your information may be processed through Shopify's systems and infrastructure in countries outside Australia.

Shopify's handling of personal information is also governed by its own privacy policies and contractual data-protection terms.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Keep the website functioning correctly
• Remember your preferences
• Maintain your shopping cart
• Understand how visitors use our website
• Measure website and advertising performance
• Prevent fraud
• Personalise content and advertisements

Some cookies are essential for the website to operate. Other cookies, including analytics and advertising cookies, may require your consent depending on your location.

You may manage cookies through our cookie banner, where available, or through your browser settings. Disabling certain cookies may affect the functionality of the website.

9. International Data Transfers

As VYDEN sells internationally and uses global service providers, your personal information may be transferred to, stored in or processed in countries outside Australia.

These countries may include Canada, the United States, European countries and other locations in which Shopify or our service providers operate.

Where required, we take reasonable steps to ensure that overseas recipients handle personal information appropriately and in accordance with applicable privacy requirements.

10. Data Retention

We retain personal information only for as long as reasonably necessary to:

• Fulfil the purposes described in this Privacy Policy
• Provide our services
• Maintain transaction and business records
• Resolve disputes
• Prevent fraud
• Comply with legal, tax and accounting obligations

When personal information is no longer required, we may securely delete or anonymise it, subject to applicable legal requirements.

11. Data Security

We take reasonable administrative, technical and organisational measures to protect your personal information against:

• Loss
• Misuse
• Unauthorised access
• Disclosure
• Alteration
• Destruction

However, no online service, transmission method or storage system can be guaranteed to be completely secure.

You are responsible for keeping any account password confidential and for notifying us if you believe your account has been accessed without permission.

12. Your Privacy Rights

Depending on where you live, you may have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information
• Object to or restrict certain processing activities
• Withdraw consent
• Opt out of marketing communications
• Request a portable copy of certain information
• Opt out of targeted advertising or certain data-sharing practices
• Submit a complaint about how your information has been handled

These rights may be subject to legal exceptions.

To submit a privacy request, contact us at hello.vyden@gmail.com. We may need to verify your identity before completing your request.

13. European and United Kingdom Customers

Where European Union or United Kingdom privacy laws apply, we may process your personal information on one or more of the following legal grounds:

• Performance of a contract with you
• Compliance with a legal obligation
• Your consent
• Our legitimate business interests, provided those interests do not override your rights
• Protection of legal rights or prevention of fraud

You may also have the right to lodge a complaint with the relevant data-protection authority in your country.

14. Australian Customers

Where the Australian Privacy Act 1988 and the Australian Privacy Principles apply, you may request access to or correction of personal information held about you.

You may also submit a privacy complaint by contacting us at hello.vyden@gmail.com.

We will review your complaint and aim to respond within a reasonable period. If you are not satisfied with our response, you may be entitled to contact the Office of the Australian Information Commissioner.

15. Children's Privacy

Our website and products are not specifically directed toward children.

We do not knowingly collect personal information from children without appropriate parental or guardian consent where such consent is required by law.

If you believe that a child has provided us with personal information without proper consent, please contact us so that we can review and, where appropriate, delete the information.

16. Third-Party Links

Our website may contain links to third-party websites, applications or social media platforms.

We are not responsible for the privacy, security or content practices of those third parties. We encourage you to review their privacy policies before providing personal information.

17. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

• Changes to our business
• Changes to our services or technology
• Changes to legal or regulatory requirements
• Changes to our data-handling practices

The updated version will be published on this page with a revised “Last updated” date.

18. Contact Us

For questions, requests or complaints regarding this Privacy Policy or your personal information, contact:

VYDEN

Email: hello.vyden@gmail.com